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UGC Pricing & Usage Rights Calculator

Calculate fair market rates for User Generated Content videos based on usage licensing, ad whitelisting, extra hooks, and raw footage rights.

Deliverables & Rights

Number of Finished Videos

Base Price per Video ($)Industry standard: $150 - $350 / video

Paid Ad Usage Rights & Whitelisting

Add-On Deliverables

Include Raw B-Roll Footage+30% of base production

48-Hour Rush Delivery+25% rush surcharge

Alternative 3-Second HooksAllows brand to A/B test ad hooks ($35 each)

Total Recommended Quote

$265

UGC Deliverables & Rate Quote:
- 1x Short-Form UGC Video(s): $150
- Usage Rights (30 days): $45
- 2x Extra Hook Variations per video: $70
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Total Recommended Package Price: $265

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