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Net Follower Churn & Retention Calculator

Is your account suffering from a "leaky bucket"? Calculate your monthly follower churn rate and see if high unfollows are holding back your growth.

Normal Follower Attrition

Your 30-day churn rate of 2.67% is completely normal for active accounts. Natural attrition happens as inactive accounts are pruned by Instagram.

Net Follower Growth
+160
Actual real growth
Monthly Churn Rate
2.67%
Audience attrition
Retention Rate
97.33%
Audience stickiness

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