The "No-Code" Webhook Bridge: Connecting Instagram DMs to CRMs via n8n

The surge in interest for open-source automation tools has positioned n8n as a primary competitor to paid SaaS platforms like Zapier. The search intent here is driven by cost-efficiency and data sovereignty; users want to route Instagram DMs directly to their internal databases without incurring per-task costs.

The Technical Handshake

Content targeting this topic must move beyond general overviews and provide a technical walkthrough of the integration process. High-ranking articles in this niche specifically detail the "handshake" process with the Meta Graph API.

Long-Lived Access Tokens

A critical component of this content is the explanation of Long-Lived Access Tokens. Most novice automators fail because their tokens expire after one hour. A guide that explicitly outlines the OAuth flow to generate a 60-day token satisfies a major pain point.

Webhook Configuration

Furthermore, the content must address the configuration of the webhook listener node in n8n. Users are searching for the specific JSON structure of the incoming payload to understand how to parse the sender_id and message_text. Providing a downloadable JSON workflow file or a screenshot of the node configuration is essential for satisfying this search intent.

Error Handling

The narrative should also cover error handling, specifically how to manage the API’s 24-hour response window, ensuring that the automation does not attempt to reply to stale messages, which would result in API errors.